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Has the internet changed the nature of the way shopping occurs in stores these days? more

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Start re-thinking your customer experience now!

Walk into any bank, retail establishment or hotel these days and the customer experience often leaves a lot to be desired. In a frenetic world where time is the most valuable commodity for most people, customer-facing retail establishments need to re-look from the ground up at the customer experience they provide.



Audio by artist suni_munshani_and_peter_sachse

Is shopping becoming a professional sport? by Suni Munshani and Peter Sachse


6:36 minutes (2.64 MB)

Has the internet changed the nature of the way shopping occurs in stores these days?

The simple answer is yes, “winning the game and getting the best deal is something that can be achieved more quickly and easily with the help of the internet then with a gas pedal and a brake” says Peter Sachse, CMO of Macys.

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