spotlight
Spotlight Photo

Has the internet changed the nature of the way shopping occurs in stores these days? more

blog

Customer Intelligence is Fragmented (by Suni Munshani)

In today’s typical retail environment customer intelligence is fragmented and only captured in the minds of the sales associate. Furthermore, there is no real way to enter it into a central repository other than the dreaded “black book” of the individual sales associate.



Company

image

Novitaz Inc. is the world’s first company dedicated to creating exceptional customer service. With a combination of RFID and Mobile technology platforms we are able to deliver customer insights that increase sales for our clients. Our patent pending technology can elevate any customer interaction from a transaction to a relationship.

“Novitaz believes that a paradigm shift in customer service and a greatly enhanced shopping experience...”

We believe by combining data collected online with data collected offline, using our technology, you can greatly enhance any customer service experience. The missing link is the data collected offline about a customer’s preferences, habits, and buying patterns. By adding this data to existing online data, you effectively close the customer intelligence loop. And by making the customer intelligence actionable you can actively move your customers up the Customer Affinity Continuum™.

By adding presence identifying perimeter tracking we trigger alerts and deliver action plans to your sales associates and management team for targeted and customized customer approach. We identify all sales opportunities; new, lost and cross-sell/up-sell opportunities, in real-time and thereby enhance value of your retail customer. We are focused on enabling superior customer service that grows your bottom line.

Founded in Silicon Valley and currently head-quartered in Westport, Connecticut, Novitaz is led by veteran enterprise software experts with deep domain experience in the retail and hospitality industries.