Has the internet changed the nature of the way shopping occurs in stores these days? more
Facebook Places, Foursquare and just about every Social Networking seems to be focusing on location these days. But the problem is they all rely on some sort of check-in, whether it be manual check-in by the user or using the latest GPS/Geo-fencing based check-in.
Novitaz Inc. provides businesses with personalized customer information that engenders loyalty and repeat sales. Our groundbreaking platform for quantifying store-session metrics and offline customer behavior elevates any customer interaction from a transaction to a mutually beneficial, long-term relationship.
The difference is in our technology. We combine data collected both online and offline, so you can better know your customer’s preferences, habits, and buying patterns. By adding the offline data, we effectively close the customer intelligence loop, and by making the customer intelligence actionable, you will actively move your customers up the Customer Affinity Continuum™.
Our unique presence-identifying perimeter tracking allows us to trigger alerts and deliver action plans to your sales associates and management teams so they can target their customer approaches. Our technology also identifies and inventories all sales opportunities in real-time, including new sales, lost sales, and cross-sell/up-sell opportunities -- thereby enhancing the value of your retail customer.
Founded in Silicon Valley and currently headquartered in Westport, Connecticut, Novitaz is led by veteran enterprise-software experts with deep domain experience in the retail and hospitality industries.
